This past summer we had the distinct honor and privilege to partner with Vice President Joe Biden on a new audio experience. We call this “narrative news” and it’s a new format, designed for interactive voice devices by Amazon, Google, and Apple. This means it’s conversational so you can ask your smart speaker questions like “what’s Joe Biden reading about technology?” All of the news is read back to you and handpicked by Joe Biden. You can also listen to his curated program on Apple iTunes, Spotify, and TuneIn. See all ways to access the curated news here.
Here’s the official release:
“BIDEN’S BRIEFING” LAUNCHES WITH NEWS CURATED BY FORMER VICE PRESIDENT JOE BIDEN
Los Angeles/Vancouver/New York (September 25, 2017) — Inverting the paradigm of White House officials receiving briefings on critical world issues, “Biden’s Briefing” launched today, featuring curated news and articles selected each day by former Vice President Joe Biden.
In 3 to 15 minute daily programs on articles he finds interesting, informative and consequential, Vice President Biden shares what he’s reading on issues that are sparking conversation across the country: everything from healthcare to economic opportunity to climate change. Content is sourced through partnerships with over a dozen news publishers including Axios, Bloomberg, BuzzFeed, The Huffington Post, MSNBC, New York Review of Books, Politico, Slate, Vice and Wired. Additional content publishers will be added soon.
“I’m pleased to share my latest project, ‘Biden’s Briefing,’” says Vice President Joe Biden. “Each edition of the briefing will feature articles, essays and posts that made an impression on me and that I feel are important to share. It isn’t just a collection of stories I’ve enjoyed, it’s part of a much bigger conversation. The world is changing quickly, and now more than ever we need to broaden our perspective and be better informed. These briefings include a range of thoughts and opinions, some of which I agree with and some I don’t, but all of which I think are important to spend some time thinking about.”
“Biden’s Briefing” is a collaboration between interactive audio company Ground Control, a new venture launched in August with the mission to develop unique voice-activated entertainment and news experiences, leading entertainment and sports agency Creative Artists Agency (CAA), and New York-based voice platform SpokenLayer.
About Ground Control
Created by highly regarded tech entrepreneur Mike Macadaan in partnership with Creative Artists Agency (CAA), Ground Control is currently developing compelling original content with well-known personalities across entertainment, sports, politics and beyond. With an initial focus on current affairs and interactive games, Ground Control aims to grow into health & wellness, hospitality and other promising categories. Catalyzed by a relationship with Amazon, Ground Control is building a tech platform focused on three areas — discoverability, engagement and retention — utilizing the marriage of technology and pop culture to foster deep connections with demographic-targeted consumers. www.groundcontrol.ai
Headquartered in NYC, SpokenLayer is the operating system for voice. Working with leading publishers, brands, and curators, SpokenLayer creates, distributes, and monetizes spoken audio content across all major audio platforms. Partners include premium publishers with massive reach like Time, Wired, Medium, Slate, Reuters, and many more. SpokenLayer’s voice experiences are available wherever digital audio can be found, including Amazon Alexa, Google Home, iTunes, Spotify, iHeartRadio, and many more.